I called the program and requested info for signing up for this worthy program. I thought that it'd be a good and inexpensive way to market the SoMoTBI Support Group. The worst case would be that I get stuck cleaning up part of our state highway system. That's not such a bad thing -- is it??
Tuesday, April 28, 2009
Marketing a Concept
This morning (while listening to the radio) I heard an advertisement for the Missouri "Adopt-a-Highway" program. Immediately, the bells went off.
I called the program and requested info for signing up for this worthy program. I thought that it'd be a good and inexpensive way to market the SoMoTBI Support Group. The worst case would be that I get stuck cleaning up part of our state highway system. That's not such a bad thing -- is it??
I called the program and requested info for signing up for this worthy program. I thought that it'd be a good and inexpensive way to market the SoMoTBI Support Group. The worst case would be that I get stuck cleaning up part of our state highway system. That's not such a bad thing -- is it??
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